DEW X NBA "Dolla Dolla Beal"
The brand wanted a local social promotion in the DC area, but had no money, or media. We creates a "Bradley Beal Night" for Wizards fans, giving one of them the chance to let it rain from deep for some cash. Not bad.
Dolla Dolla Beals
Source – https://vimeo.com/172241922
Dollar Dolla Beal - behind the scenes
Source – https://vimeo.com/172243600